TWIB: Rebranding Sovereign Bank

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October 6, 2013, 1:48 pm
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(NECN) - Roman Blanco, the CEO of Santander Holdings USA and Sovereign Bank, talked about this month’s rebranding of the bank.  

“We are a very well diversified group, present in ten core markets. We are the most important international banking franchise in Latin America. We have a very strong presence,” said Blanco about the stature of Santander.

Blanco also presents his take on the global economy and Santander’s commitment to colleges and universities.

Watch the attached video for the full interview.

Tags: TWIB, Sovereign Bank, higher education, Santander Holdings USA, Roman Blanco
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