Hillary Clinton has used the days following her convention to try and win back some of the white working class voters that once made up a key piece of the Democratic Party's electoral coalition. Trump's anti-trade message has appealed to those voters, who feel frustrated with an economic recovery that's largely left them behind.
On Saturday, Clinton made stops in rural western Pennsylvania, a largely white part of the swing state that traditionally votes Republican.
Clinton is playing up economic opportunity, diversity and national security. Democrats hammered home those themes this week with an array of politicians, celebrities, gun-violence victims, law enforcement officers and activists of all races and sexual orientation. Their goal is to turn out the coalition of minority, female and young voters that twice elected Obama while blunting some of the expected losses among the white men drawn to Trump's message.
At a rally in Pittsburgh, she was introduced by Mark Cuban, the Dallas Mavericks owner, technology investor and television personality who recently endorsed her. "Leadership is not yelling and screaming and intimidating," he said.
Cuban tweeted his support for Clinton before making the introduction at the rally. He said "hello" to Trump in Russian, then taunted the reality TV star by saying "Shark Tank," a television show he invested on, was more popular than "The Apprentice."
Trump has made plans to visit some of the same areas Clinton is campaigning in during her three-day bus tour through Ohio and Pennsylvania, scheduling Monday stops in Columbus and Cleveland.
The Trump campaign swaggered out of the convention weeks, feeling bullish about the bump the nominee received from his own nominating convention.
While Clinton and Kaine attempted to sell their positive economic message, much of their strategy centers on undermining Trump, particularly the business record that makes up the core of his argument to voters.
Clinton highlighted Trump's use of outsourcing to manufacture some of his branded products, arguing he's profited from the same foreign labor he now blames for killing U.S. jobs.
"What part of America first leads Trump to make Trump dress shirts in Bangladesh not Ashland, Pennsylvania," said Clinton. "I just find it so maddening that Trump goes around saying this and all the stuff he makes in other countries."
Speaking at a rally earlier Saturday in Johnstown, Clinton criticized Trump's reaction to retired General John Allen.
Trump attacked Allen during a rally Thursday in Ohio, after the retired general spoke out against the Republican nominee during the DNC.
"They had a general named John Allen. And he, I never met him, and he got up and he started talking about Trump, Trump, Trump," Trump said Thursday.
"You know who he is? He’s a failed — he was the general fighting ISIS. I would say he hasn’t done so well, right?"
Clinton told supporters Saturday Trump lashed out because Allen didn't believe he should win the general election.
"Our commander in chief shouldn't insult and deride our generals, retired or otherwise."