'Pokemon Go' Signs Draw Laughs, Criticism | NECN
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'Pokemon Go' Signs Draw Laughs, Criticism

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    If you've seen Pokemon Go signs around the city of Boston, you've seen Trevor O'Brien Jones' creativity. (Published Monday, Aug. 15, 2016)

    If you've seen Pokemon Go signs around the city of Boston, you've seen Trevor O'Brien Jones' creativity.

    "I really just wanted to do something to sort of flex that creative muscle," said O'Brien Jones. "It was surprisingly easy, I really just Googled how to make a street sign."

    As a kid, the recent Northeastern grad dreamed of being a Pokemon master. But as an adult, with an adult job as a copywriter, this was as close as Jones could get.

    "I was playing the app and I thought, 'how cool would it be if Pokemon sort of existed in real life,'" Jones said.

    So he put up the signs that he ordered for $25 online on the Boston Common, on a Boylston Street bike rack, by a Whole Foods and near a Boston Fire Station.

    The signs are being noticed by area residents.

    "I did see it this morning, I thought it was pretty funny," said Scott Rawdon of Boston.

    "I think it's kind of fun," said Berkley student Moon Sun. "The whole Pokemon thing has been taking over the city."

    But some city officials have been critical of the sign that was put up at Engine 33 and Ladder 15 that read, "All firefighters are napping. In case of fire please catch the nearest water Pokemon."

    "You can't be doing it, it's city property," Boston Mayor Marty Walsh said. "Any public property -- you can't be posting signs, whether it's city or state, and we're telling people and telling this person you can't do that."

    After backlash from city officials, the sign at the fire department at Engine 33 and Ladder 15 was been taken down.

    "Firefighters are heroes and it was meant to be comical for the people of Boston and the people who protect us," Jones said.

    Jones says the signs can be easily removed and he will pay any fines the city may issue him, but he says the overwhelming response has been positive.

    "I won't be putting any more on public property, I've learned my lesson," said Jones, "But I really hope people contact me and would like them, because I'd love to put more around the city."


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