“We Hear You Taylor Swift”: Apple Changes Tune on Royalties | NECN

“We Hear You Taylor Swift”: Apple Changes Tune on Royalties



    Apple says it's bowing to concerns raised by pop superstar Taylor Swift. The giant tech company now plans to pay royalties to artists and record labels during a free, three-month trial of its new streaming music service.

    Swift criticized the company in an open letter on Sunday, saying it wasn't fair that artists and labels wouldn't be paid directly for the use of their music during the trial period.

    Writing on her Tumblr page in a posting titled "To Apple, Love Taylor," Swift said she would withhold her 2014 album "1989" from Apple Music, which launches June 30. The pop star called Apple's plan not to compensate artists, writers or producers during the three-month trial "shocking, disappointing, and completely unlike this historically progressive and generous company."

    Eddie Cue, Apple's senior vice president of Internet Software and Services, responded to Swift late Sunday night in a series of tweets announcing the policy change.

    Swift said she was speaking up for the music community at large, not for her own personal gain. Three months, she said, "is a long time to go unpaid." Last November, Swift also pulled "1989" off Spotify.