(NECN) - It's a subject that couldn't be more timely and straight out of the headlines. If you run one of the biggest health insurers in New England, how do you prepare for the Affordable Care Act?
How do you balance cutting costs with figuring out what the right plan is for your customers? And how can you help people stay healthy?
Tufts Health Plan CEO Jim Roosevelt joins Peter Howe on CEO Corner to address these new issues.
Roosevelt talks about how and why the makeup of Tufts' membership is different from the other major plans in the area, as well as what they are doing to control costs.
Roosevelt, grandson of President Franklin Delano Roosevelt, also gives his take on the Minute Clinic model and what the Tufts 10K for Women says about the Tufts Health Plan brand.