It's a unique sight - a worldwide smorgasbord of reporters, photographers, bloggers, commentators and even men in barrels stuffed the floor of the U.S. Airways Center for the behemoth known as Super Bowl Media Day.
"I think the process has changed, since we first made it. But every time you do it, it's pretty sweet," said Patriots quarterback Tom Brady. "So hopefully we can be at our very best," said Patriots quarterback Tom Brady.
With the craziness of the event, some guys have their own podiums, with others part of the free-for-all on the floor.
Patriots safety Tavon Wilson said this is just a bump in the road.
Forget that deflated bump in the road, talk about a distraction in itself, this circus, many rings and bling, no questions out of bounds.
Defensive end Chandler Jones was asked if he could go back to eighth grade what he would change.
He said he would eat healthier.
Duron Harmon said the best dressed on game day would be either Kyle Arrington or Devin McCourty.
This was a day not just for media, but fans, watching their team from close-by.