Sunday’s Super Bowl battle between the New England Patriots and Seattle Seahawks was the most-talked about NFL championship ever on Twitter and Facebook, the social media giants said Monday.
There were more than 28.4 million global tweets about the game and halftime show, surpassing last year’s 24.9 million tweets during the Super Bowl, Twitter said.
For Facebook, 65 million people wrote some 265 million Super Bowl-related posts, comments and likes.
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Rob Gronkowski of the New England Patriots celebrates while holding up the Vince Lombardi Trophy.
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New England Patriots fans celebrate Sunday, Feb. 1, 2015 in Boston, after the Patriots won the NFL Super Bowl XLIX football game against the Seattle Seahawks 28-24 in Glendale, Ariz.
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New England Patriots fans celebrate Sunday, Feb. 1, 2015, in Boston, after the Patriots won the NFL Super Bowl XLIX football game against the Seattle Seahawks 28-24 in Glendale, Ariz.
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Tom Brady of the New England Patriots celebrates with the Vince Lombardi Trophy.
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Julian Edelman of the New England Patriots celebrates with the Vince Lombardi Trophy.
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Tom Brady of the New England Patriots celebrates with Mark Wahlberg after defeating the Seattle Seahawks 28-24 to win Super Bowl XLIX.
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Shane Vereen of the New England Patriots celebrates after defeating the Seattle Seahawks during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Marcus Cannon and Rob Gronkowski of the New England Patriots celebrate after defeating the Seattle Seahawks during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. The Patriots defeated the Seahawks 28-24.
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Tom Brady, Super Bowl MVP, is surrounded by the media after defeating the Seattle Seahawks 28-24 during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Matthew Slater and Shane Vereen of the New England Patriots celebrate after defeating the Seattle Seahawks during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. The Patriots defeated the Seahawks 28-24.
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Head coach Bill Belichick of the New England Patriots celebrates after defeating the Seattle Seahawks 28-24 during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
LeGarrette Blount of the New England Patriots celebrates after defeating the Seattle Seahawks in Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. The Patriots defeated the Seahawks 28-24.
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Tom Brady and Julian Edelman of the New England Patriots celebrate after defeating the Seattle Seahawks 28-24 to win Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
Tom Brady of the New England Patriots is congratulated by Russell Wilson of the Seattle Seahawks after Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. The Patriots defeated the Seahawks 28-24.
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Malcolm Butler of the New England Patriots makes what commentators called the game winning play as he intercepts a pass by Russell Wilson of the Seattle Seahawks late in the fourth quarter.
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Richard Sherman of the Seattle Seahawks looks on late in the game against the New England Patriots during Super Bowl XLIX.
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Russell Wilson of the Seattle Seahawks reacts after an interception in the fourth quarter against the New England Patriots during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Malcolm Butler of the New England Patriots makes an interception on an last-attempt scoring drive by the Seattle Seahawks. His interception helped secure the win for the Patriots.
Brandon Browner of the New England Patriots celebrates an interception by Malcolm Butler in the fourth quarter on the two yard line against the Seattle Seahawks during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015.
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Jermaine Kearse of the Seattle Seahawks makes a catch against Malcolm Butler and Duron Harmon of the New England Patriots in the fourth quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
Bryan Stork celebrates with Julian Edelman of the New England Patriots after Edelman scored a touchdown against the Seattle Seahawks in the fourth quarter.
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Rob Gronkowski of the New England Patriots makes a catch against Seattle Seahawks in the fourth quarter.
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Julian Edelman of the New England Patriots celebrates scoring on a three yard touchdown pass as Danny Amendola looks on in the fourth quarter against the Seattle Seahawks during Super Bowl XLIX.
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Julian Edelman #11 of the New England Patriots celebrates scoring a touchdown against Seattle Seahawks.
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Shane Vereen of the New England Patriots runs with the ball in the fourth quarter against the Seattle Seahawks during Super Bowl XLIX.
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Brandon LaFell of the New England Patriots fails to complete the catch against Tharold Simon of the Seattle Seahawks in the fourth quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Ryan Wendell and Tom Brady of the New England Patriots react after a play in the second half of Super Bowl XLIX.
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A general view of action during Super Bowl XLIX between the New England Patriots and the Seattle Seahawks at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Danny Amendola of the New England Patriots catches a four yard touchdown in the fourth quarter against Earl Thomas of the Seattle Seahawks during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Tom Brady of the New England Patriots huddles with teammates in the fourth quarter against the Seattle Seahawks during Super Bowl XLIX.
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Shane Vereen of the New England Patriots runs with the ball in the third quarter.
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Jon Ryan of the Seattle Seahawks punts the ball against the New England Patriots during Super Bowl XLIX.
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Jermaine Kearse of the Seattle Seahawks and Malcolm Butler of the New England Patriots stretch to catch the ball in the third quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015.
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Bobby Wagner of the Seattle Seahawks jumps a tackle from Brandon Bolden of the New England Patriots in the third quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Cheerleaders from the Seattle Seahawks perform during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Tom Brady of the New England Patriots reacts after throwing an interception against the Seattle Seahawks in the third quarter.
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Bobby Wagner is tackled by Brandon Bolden after intercepting Tom Brady in the third quarter during Super Bowl XLIX.
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GLENDALE, AZ - FEBRUARY 01: The Seattle Seahawks play the New England Patriots in the third quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. (Photo by Christian Petersen/Getty Images)
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Seahawks coach Pete Carroll and QB Russell Wilson look on in the third quarter against the New England Patriots.
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Tony McDaniel of the Seattle Seahawks celebrates a stop against the New England Patriots in the third quarter during Super Bowl XLIX.
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The Seattle Seahawks cheerleaders perform in the second half during Super Bowl XLIX against the New England Patriots at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Chris Matthews ties the game 14-14 after scoring a n 11 yard touchdown late in the second quarter.
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Marshawn Lynch during Super Bowl XLIX.
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A late second-quarter touchdown by the Seahawks equalized the score going into halftime of the Super Bowl.
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A general view of action in the first half between the New England Patriots and the Seattle Seahawks during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Rob Gronkowski of the New England Patriots celebrates with his team after scoring a touchdown in the second quarter of Super Bowl XLIX.
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Rob Gronkowski of the New England Patriots celebrates with teammates after scoring a 22 yard touchdown in the second quarter against the Seattle Seahawks.
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Rob Gronkowski of the New England Patriots catches a 22 yard pass for a touchdown over K.J. Wright of the Seattle Seahawks in the second quarter during Super Bowl XLIX.
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Head coach Bill Belichick of the New England Patriots watches from the sidelines.
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Marshawn Lynch of the Seattle Seahawks runs the ball in for a touchdown against the New England Patriots in the second quarter during Super Bowl XLIX.
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GLENDALE, AZ - FEBRUARY 01: The Seattle Seahawks play the New England Patriots in the second quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. (Photo by Christian Petersen/Getty Images)
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Chris Matthews signals for the first down after making a catch against the New England Patriots on a touchdown-scoring drive by the Seattle Seahawks in the second quarter.
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Tom Brady of the New England Patriots celebrates after a touchdown against the Seattle Seahawks in the second quarter.
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Brandon LaFell of the New England Patriots scores the first touchdown of the game over Earl Thomas of the Seattle Seahawks in the second quarter.
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Jeremy Lane of the Seattle Seahawks intercepts a ball over Danny Amendola of the New England Patriots in the first quarter during Super Bowl XLIX.
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Marshawn Lynch of the Seattle Seahawks runs with the ball in the first quarter.
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GLENDALE, AZ - FEBRUARY 01: Rob Gronkowski #87 of the New England Patriots carries the ball against Kam Chancellor #31 of the Seattle Seahawks in the first quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. (Photo by Elsa/Getty Images)
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Tom Brady hands the ball to LeGarrette Bloun of the New England Patriots during Super Bowl XLIX.
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The Seattle Seahawks play the New England Patriots in the first quarter during Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Steven Hauschka of the Seattle Seahawks kicks the ball to start Super Bowl XLIX.
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Members of the United States military run onto the field prior to Super Bowl XLIX between the Seattle Seahawks and the New England Patriots at University of Phoenix Stadium on February 1, 2015.
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Singer Idina Menzel sings the national anthem prior to kickoff.
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Musician John Legend sings "America, the Beautiful" prior to Super Bowl XLIX.
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Tom Brady of the New England Patriots looks on prior to Super Bowl XLIX against the Seattle Seahawks at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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GLENDALE, AZ - FEBRUARY 01: The Arizona State Marching Band performs prior to Super Bowl XLIX between the Seattle Seahawks and the New England Patriots at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. (Photo by Rob Carr/Getty Images)
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Tom Brady and Jimmy Garoppolo of the New England Patriots walk to the field before Super Bowl XLIX.
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Russell Wilson of the Seattle Seahawks takes the field at University of Phoenix Stadium.
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The exterior of University of Phoenix Stadium is seen prior to Super Bowl XLIX on February 1, 2015 in Glendale, Arizona.
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Marshawn Lynch of the Seattle Seahawks warms up wearing golden cleats prior to Super Bowl XLIX against the New England Patriots.
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Seattle Seahawks fans support their team prior to kickoff.
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GLENDALE, AZ - FEBRUARY 01: New England Patriot fans support their team prior to Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona. (Photo by Elsa/Getty Images)
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Seattle Seahawks cheerleaders perform during Super Bowl XLIX against the New England Patriots at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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Seattle Seahawks head coach Pete Carroll walks on the field prior to Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
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The New England Patriots are introduced prior to Super Bowl XLIX at University of Phoenix Stadium on February 1, 2015 in Glendale, Arizona.
Some of the game's highlights generated more buzz than Katy Perry's halftime performance and dozens of commercials.
The most popular moment on Facebook was the Patriots' win (1.36 million people-per-minute). This had the second highest volume on Twitter with 379,000 tweets per minute. Katy Perry’s “Firework” finale at halftime was the second most talked-about moment on Facebook (1.02 million people-per-minute); Perry's halftime show was third on Twitter with 284,000 tweets per minute.
When Malcolm Butler intercepted a pass by Russell Wilson one yard from the goal line with 20 seconds left in the game, Twitter exploded with 395,000 tweets per minute to become the top moment of the night. Butler’s move was the third most popular moment on Facebook, which sparked some 676,000 conversations per-minute.
Women between ages 25 to 34 were the most represented demographic in the conversation about the game on Facebook. The social media platform added that Tom Brady was the most-discussed New England Patriots player, and Marshawn Lynch from the Seahawks.
