NBC says it will provide 85 hours of virtual reality programming during the Rio Olympics in August — but only to users of Samsung Galaxy smartphones and the Samsung Gear VR headset.
Virtual reality coverage of sports has been growing since VR headsets such as the Samsung Gear and Oculus Rift became widely available earlier this year
The content, which will be presented on delay during the games running Aug. 6 to Aug. 22, will include opening and closing ceremonies, men's basketball, gymnastics, track and field, and other sports.
It will be captured by Olympic Broadcasting Services, a unit of the International Olympic committee that provides feeds to international broadcasters. The content will be accessible to Samsung users with compatible devices via the NBC Sports app.