(NECN: Leslie Gaydos) – Advertisers paid a super price to promote their products during the Super Bowl.
So which commercials won the game-time ad war?
It looks like Doritos was the big winner. They had the high-flying baby and the dog bribing his owner.
According to a Boston-based ad agency, Twitter users determined Doritos was the most effective brand to advertise during the game.
Some took notice of the H&M commercial with David Beckham.
Others liked the Clint Eastwood commercial with montages of America.
Leslie Gaydos has more reaction.
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