Macy's

Whether you watch bundled up on the streets of Manhattan or from the comfort of the couch, the annual Macy’s Thanksgiving Day Parade is a can’t-miss tradition. This year’s parade — the 96th annual — will feature 16 giant character balloons, 28 floats, 40 novelty and heritage inflatables, 12 marching bands, 700 clowns, 10 performance groups and, of course, Santa…

The debut of a three-story tall Stuart the Minion balloon, Lea Michele and the Broadway cast of “Funny Girl,” Jimmy Fallon and the Roots, the Muppets of Sesame Street and the legendary Dionne Warwick are some of the highlights slated for this year’s Macy’s Thanksgiving Day Parade. This year’s parade — the 96th annual — will feature 16 giant character...

Watch the parade live on your browser by clicking here, or tapping the “Live TV” button on your mobile app, and logging in with your TV provider’s credentials. (Authentication required.) The Macy’s Thanksgiving Day Parade will return to its pre-pandemic form this year, with its route restored through Manhattan, high-flying helium balloons once again pulled by handlers and crowds welcomed back to...

The Macy’s Thanksgiving Day Parade started in 1924 as an event put on by Macy’s employees. It’s come a long way since then. NBCLX looks back at the history of the iconic holiday spectacle and how it has been shaped as our country changed. (By NBCLX contributor Michelle Park and producer Mackenzie Behm)

The Macy’s Thanksgiving Day Parade will return to its pre-pandemic form this year, with its route restored through Manhattan, high-flying helium balloons once again pulled by handlers and crowds welcomed back to cheer them on. And Baby Yoda is joining the party for the first time. This year’s parade — the 95th annual — will snap back to form after bowing...

An Amazon billboard on the Macy’s building? Not if Macy’s has anything to say about it.